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Communications | Press Releases

Harter Industries, Inc.
401 W. Gemini Drive
Tempe, AZ 85283

August 20, 2004

SUBJECT: Harter Industries Introduces New Corporate Identify

Harter Industries unveiled a new corporate identity today that is designed to carry its message of aircraft component solutions well into the new century. Designed by Scott Curtis of The Curtis Design Group, the new corporate image enables the creativity of multiple marketing messages for the four components of Harter's business, including its:

Aircraft Component Repair & Overhaul Services,
Engineering Services,
Ground Support Test Equipment, and
Aircraft Test Systems.

Purchased in 2003, by Mr. William J. Hinski, President and CEO, Harter Industries, Inc began as an aviation maintenance company in 1988. The new logo exhibits the company's main theme of providing aircraft component solutions, while presenting a sense of quality. Unveiled at the 48th annual Air Carriers Purchasing Conference in New York, the new puzzle piece aircraft logo incorporates both direct and subliminal marketing messages.

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